Its an interesting take on what he is doing, but you completely right!

Anyway, still amazing the amount he made, moral or not. People still clicking on his ads a lot more than yours or mine!

If you have no morals and want to clog up the internet with more useless crap then follow these easy steps:

Step 1: buy shitty pre-packaged content in the form of articles that appear on millions of other sites
Step 2: create fifty websites with aforementioned content
Step 3: link them to each other incestuously
Step 4: add google adsense to every page
Step 5: buy the software being advertised in the video
Step 5: find keywords that generate the most income using the software
Step 6: focus on pooping out content with these keywords
Step 7: profit!

The video is just an extremely clever way of selling his software.